Cost Plus World Market Gives the Age Old Fortune Cookie an Easter Facelift

Oakland, Calif — March 26, 2007 — Cost Plus World Market (NASDAQ: CPWM), a leading retailer of casual home living and entertaining products, announced today that the company intends to revitalize the traditional Fortune Cookie as a unique treat for Easter lovers. To kick off the new face of Easter, Cost Plus World Market will be giving away 100 pastel colored Fortune Cookies in each of the company’s stores for three consecutive days beginning March 29th. Each cookie will contain a surprise instant savings coupon ranging from $5 to $100 off their purchase that day in store.

“It’s fitting that we chose the Fortune Cookie to represent Easter to our customers,” said Barry Feld, CEO of Cost Plus World Market. “Our roots as a retail company and the roots of the Fortune Cookie are based in San Francisco where both were globally inspired.”

Presented in pastel colors, this new breed of an almost 100 year tradition will be available at Cost Plus World Market stores March 29, 30 and 31. Each day the first 100 customers that visit any Cost Plus World Market or World Market location will receive one individually wrapped and unique cookie.

About Cost Plus World Market

Cost Plus World Market operates 292 stores in 34 states under the names “World Market” and “Cost Plus World Market.” The stores feature an ever-changing selection of casual home furnishings, housewares, gifts, decorative accessories, over 500 international wines, gourmet foods and beverages offered at affordable prices and are imported from more than 50 countries. Many items are unique and exclusive to Cost Plus World Market. All are regularly supplied by an international network of individual and regional artisans developed over the Company’s nearly 50 years in the import business. The majority of the store’s furniture is constructed of environmentally friendly, farm raised wood while number of items in their store is made out of recycled glass. The value, breadth and continual refreshment of products invite customers to come back throughout a lifetime of changing home furnishings and entertaining needs.

Contact:
Cost Plus, Inc.
Jill Osaka
(510) 808-9319
.(JavaScript must be enabled to view this email address)